Masterclass: A Practical Approach to Managing Media Challenge Successfully - Workshop 2
Workshop 2 - 20th February
The second workshop with give attendees the opportunity to engage directly with a working journalist with experience both in print and broadcast.
The session will take several case studies and work through how interviews should be managed to optimise the opportunity and minimise and brand damage.
The overall Masterclass will be of value not just to those who want to prepare for media interview, but also for those who wish to embed advanced influencing skills.
Facilitator: Peter Ibbetson (JournoLink) and Tetteh Kofi (working journalist).
Chartered Banker Institute
38b Drumsheugh Gardens,
Edinburgh, EH3 7SW
6pm - 8pm